Kevin “Skwerl” Cogill

“Skwerls are the people who make the internet useful.” -Joel Stein, TIME Magazine (9/7/08)

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Snakes On A Babe

Client: Gorilla Nation
Role: Graphic Designer / Flash Developer
When: 2006

I did this in one day. The idea was silly- maybe even dumb- but sometimes, those are the best kinds of ideas. I was working on location at Gorilla Nation at the time, and we came up with the concept during a brainstorm session with the sales team, who were pitching ideas to promote the would-be cult classic film Snakes On A Plane, starring Samuel L. Jackson.

soab-display

It was a huge hit- G4 talked about it on their Attack Of The Show TV program, and it was featured as an outstanding campaign in a Gorilla Nation company profile published in the July 2007 issue of Business 2.0 magazine.

soab-business20

It went over so well with the client, they did a sequel to the game (also designed and developed by me) when the DVD came out. I’ve archived both versions here:

http://iamskwerl.com/misc/soab/theatrical-release.html
http://iamskwerl.com/misc/soab/dvd-release.html

I’ve only told a couple of friends this secret, but I baked into both games secret codes that would remove all the snakes. Try typing naughty words while playing to see if you can find them.

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